POSTAL SERVICE PROVIDER FINDS NEW GROWTH MARKETS IN ADVERTISING 

Company:

• Postal service provider
• 2,500 million € annual revenue / 14,000 employees 

Initiatives with Customer Experts:

• Evaluation of sales experience in key advertising sectors such as retail and non-profit organisations.
• Development of strategic levers for growth in cross-channel marketing.
• Proposals for new product developments in physical and digital marketing. 
• Prioritisation of target groups for targeted market development

Benefits:

• New growth options in the retail/non-profit market 
• Three projects for new product development

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